企業主的角色

作為企業主，相對于組織內的其他人，你的地位是獨特的。你有責任建立起願景與創意來帶領你的事業成長。

你必須比其他人為這個事業的所有發展可能性，思考得更遠大。你必須精雕相關的數字，評估各種優缺點 — 這是迄今任何偉大公司的老闆天天要做的事。坐上了這個位置，你得建立企業的內在價值，進行溝通，讓員工兢兢業業地擁護企業文化，使顧客支援你的公司。 

要成為成功的企業主，你必須是名稱職的領袖。你的員工需要有個人緊密的與公司捆綁在一起，而這個人就是你。他們希望看到讓他們願意追隨奉行的價值、承諾、以及道德。他們將為此奉獻、奮鬥，並將成果帶給客戶。 

你應該如何扮演這個角色呢？ 

1. 建立高標準，領導團隊達標.。你建立起了企業（同時也接受作為領袖的角色），因為你對於企業預備發展的目標具有信心。作為企業領袖，你必須在能力範圍內，將發展目標訂的愈高愈好。你的信心可以激勵其他人，你的員工要知道你可以帶領他們做出比他們自己的期待更高的成績。這個目標不能不合理，可以設定在你和你的團隊可以達到的最高極限，而你們最終可以共同分享達到目標後的成果。 
2. 塑造信任。作為企業主，所有的眼光都投注在你身上。你建立起所有的典範，讓所有員工遵循，成為企業獨特的身份，他們也將這些典範故事傳播到外部的世界。這對企業的發展是很關鍵的，企業在這方面必須盡可能的透明，以便全體員工知道方向與規律。開放式的溝通是信任的基礎。一旦你的員工知道你對他們有信任，那麼他們也會願意在公司投入更多，將他們最佳的能力拿出來，讓企業向前發展。 
3. 提出你的願景，並領導企業實現它。作為企業主，你有責任將願景轉成實際成果。因此，你最好能夠為企業建立起獨特的身份標誌。你崇尚的價值是什麼？你想建立什麼樣的道德觀？你認為什麼樣的品質最有價值？你認為如何做最有生產力？ 一旦你能夠回答了以上的問題，你就可以開始用來發展你的企業。你的企業如何支持這些價值觀？公司的所有作業規範與程式如何來執行並支援這些觀念？你如何與你的人員溝通這些觀念對企業發展將帶來利益？你自己的行為是否符合你所設定的價值觀？一旦你的員工都認同這些觀念，你們就應該建立起可以支持這些價值觀的運作體系，讓它貫通到企業全體，深植人心。 
4. 建立起可以協作的文化與體系。儘管你是企業主，你的企業必須在員工與客戶支援下才能發展。邀請你的員工一起坐下來交流，共同擘畫企業發展的藍圖。聆聽他們對企業發展目標的想法，以及他們個人發展的願望。請他們提出建議與顧慮。你也必須詢問你的客戶，公司應該如何做才能滿足他們的需求。讓企業內的員工與外部客戶共同參與到公司發展的運作，建立起協作關係。如此，他們將確信你作為企業主將照顧到他們的需求，並因此受到激勵而支持你的願景。

The role of entrepreneurs

As an entrepreneur, your position is unique to that of others in the organization. It's your responsibility to build vision and creativity to lead your career.

You have to think more about all the possibilities for this cause than anyone else. You have to carve out the numbers and evaluate the strengths and weaknesses - that's what any great company's bosses have to do every day so far. Sitting in this position, you need to build the intrinsic value of the enterprise, communicate, and make employees conscientiously support the corporate culture, so that customers can support your company.  

To be a successful entrepreneur, you must be a leader in a well-known position. Your employees need someone who is closely tied to the company, and that person is you. They want to see values, commitments, and morals that they are willing to follow. They will dedicate and strive for this, and bring the results to customers.  

How should you play this role?  

1. Establish high standards and lead the team to meet the standards. You build a business (and accept the role of a leader) because you have confidence in the goals of the business's preparatory development. As a business leader, you must set the development goals as high as you can within your capabilities. Your confidence can motivate others, and your employees need to know that you can lead them to achieve higher results than they expect. This goal can't be unreasonable. It can be set to the maximum that you and your team can reach, and you can eventually share the results of achieving the goal.  
2. Shaping trust. As an entrepreneur, all eyes are on you. You build all the models that all employees follow and become unique identities of the company. They also spread these model stories to the outside world. This is very important for the development of enterprises. Enterprises must be as transparent as possible in this respect so that all employees know the direction and rules. Open communication is the foundation of trust. Once your employees know that you have trust in them, they will also be willing to invest more in the company, bring out their best capabilities, and let the company move forward.  
3. Put forward your vision and lead the enterprise to realize it. As an entrepreneur, it is your responsibility to translate your vision into tangible results. Therefore, you'd better be able to establish a unique identity for the enterprise. What are your values? What kind of morality do you want to build? What qualities do you think are most valuable? What do you think is the most productive? Once you can answer the above questions, you can start using them to develop your business. How does your business support these values? How do all the company's operational specifications and procedures implement and support these concepts? How do you communicate these concepts with your staff to the benefit of business development? Does your own behavior conform to the values you set? Once your employees agree with these concepts, you should establish an operational system that supports these values, so that it can penetrate the whole enterprise and be deeply rooted in the hearts and minds of the people.  
4. Establish a collaborative culture and system. Although you are an entrepreneur, your business must develop with the support of employees and customers. Invite your employees to sit down and communicate with each other and draw a blueprint for the development of the enterprise. Listen to their thoughts on the development goals of the enterprise and their aspirations for personal development. Ask them to put forward suggestions and concerns. You also have to ask your customers what companies should do to meet their needs. Let employees in the enterprise and external customers participate in the operation of the company's development and establish a cooperative relationship. In this way, they will be confident that you, as an entrepreneur, will take care of their needs and be motivated to support your vision.