溝通企業價值

多數的企業未能有效傳遞一些企業運作的基本核心：它的企業價值。這樣將會失去影響與團結員工的機會。

以下是在企業內有效溝通企業價值的作法：

1. 建立能夠涵蓋整個企業的價值，而非只在高層說說。如果不是每名員工都能夠擁護企業價值，那麼它就會很快失去實際意義。
2. 請員工協助。請員工提供企業應該如何依靠所建立的企業價值來發展的意見。並且，讓每一名員工都能夠維護企業價值。
3. 在企業價值上發展。行動永遠比文字有力。在你每個決策中，都要圍繞這個企業價值來發展，並清楚說明。

Communicate enterprise value

Most enterprises fail to effectively convey the basic core of some enterprises' operation: their enterprise value. This will lose the opportunity to influence and unite employees.

The following is how to effectively communicate enterprise value within the enterprise:

1. Establish values that can cover the entire enterprise, not just at the top. If not every employee can support enterprise value, it will soon lose its practical significance.
2. Ask staff for assistance. Employees are asked to provide advice on how an enterprise should develop on the basis of established corporate values. And let every employee maintain the value of the enterprise.
3. Develop in enterprise value. Action is always stronger than words. In every decision you make, you need to develop around the value of the business and make it clear.